Organizing an ethical, eco-responsible and committed Fashion Week, while bringing together more than 70 designers around forty events: this is the major project that the Marseille Baga Collective has been working on since the beginning of 2025 with passion and determination.
From June 7 to 14, responsible fashion will shine in Marseille during the Slow Fashion Week, an inaugural edition that promises to make its mark, shake up habits, and reveal the full dynamism of a city driven by a new generation of committed actors for ethical, inclusive and responsible fashion.
Meanwhile Boutique is part of it!
It is with great enthusiasm and great pride that Meanwhile Boutique has joined Baga in this great adventure combining creative activities, conferences, inspiring encounters and other highlights around a major theme: putting Marseille on the map of French Fashion while highlighting the responsible fashion initiatives that abound in the city.
On the program: a week filled with inspiring workshops, designer markets, pop-up stores and a multitude of captivating workshops, scattered across the city.
Enough to thrill responsible fashion enthusiasts, while awakening the curiosity of those who may be less sensitive to the ethical and environmental issues facing the fashion industry.
This unusual Fashion Week stands out even more for its inclusive nature. No need to be a fashion figure or have an exclusive invitation: the event is intended to be inclusive, popular and accessible, so as to introduce the richness of the Marseille ethical scene to as many people as possible. You will not be disappointed by the talent of the local designers who will be able to unveil their unique, ethical creations, and for your wardrobe: iconic pieces.
A week to slow down… and shine!
Hold on, this Slow Fashion Week is likely to shake up your habits and your wardrobe, and that gently. In Marseille, we take our time!
Slow Fashion Week will offer a great opportunity to meet many of these designers as well as several committed businesses and associations, which energize the Marseille ethical fashion scene, inclusive and responsible.
You can even discover the end-of-year fashion show of the Studio Lausié 2025 class, the region's first eco-responsible fashion school, highlighting the talents of the next generation. A beautiful demonstration that creativity, responsibility and modernity can coexist on a runway. Not to be missed!
The Slow Fashion Week program at Meanwhile Boutique
Throughout the week, Meanwhile Boutique transforms into a real place of creation, awareness and commitment around responsible fashion on the occasion of L’ENTRE TEMPS [RESPONSABLE] : a free event open to everyone, designed especially for Slow Fashion Week.
And to thank you for your commitment, exclusive goodies will be offered throughout Slow Fashion Week at Meanwhile Boutique!
Between practical workshops, immersive experiences and personal reflections, the Marseille boutique offers a rich and inspiring program.
L’ENTRE TEMPS [RESPONSABLE] : The highlights
The Slow Fashion Photoshoot – Saturday, June 7
To start this Fashion Week off beautifully, come and experience something unique: try on second-hand pieces carefully selected, and pose in front of the lens of Manon and Victor in the boutique's photo studio . A fun and empowering way to claim your ethical style!
- Saturday, June 7 / 2 p.m. – 6 p.m.: Portrait photo session by Manon Sima (@manonsima) and Victor Janjić (@victor.janjic)
The Textile Fresco – Wednesday, June 11
Don't miss one of the highlights of the week: The Textile Fresco, a participatory and captivating workshop that immerses you behind the scenes of the fashion industry to understand its social and environmental impacts, and explore alternatives towards more sustainable fashion.
- Wednesday, June 11 / 10:30 a.m. – 12 p.m.: Climate Fresco Quiz (from age 8)
- Wednesday, June 11 / 2:30 p.m. – 5:30 p.m.: Textile Fresco (adults, from age 16)
Personal commitment letter – June 10, 13 and 14
Take a moment to think about your relationship with consumption. Write (or dictate) a letter to your "future self", expressing your intentions to consume more responsibly.
Surprise! It will be sent to you in 6 months!
Other creative workshops:
- Thursday, June 12 / 3 p.m. – 5:30 p.m.: Sewing Repair Workshop
- Saturday, June 14 / 10 a.m. – 6 p.m.: Upcycling Workshop to make a giant tawashi (reusable Japanese sponge), made from salvaged textiles.
You can learn sewing and clothing repair, as well as upcycling, or even customization!
Ongoing activities at Meanwhile Boutique
You can find every day in the store (except June 8 and 9 - store closed Sunday and Monday):
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The collective fresco of consumers in a Polaroid photo: become one of the faces of responsible fashion. Your photo will join a collective fresco displayed in the store.
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The tactile game on eco-responsible materials: explore sustainable textiles such as hemp, cork or organic cotton and discover their environmental benefits.
We hope that this first edition inaugurates an annual tradition under the sign of kindness, creativity and knowledge sharing, united around a common passion and interest: eco-responsible fashion.
Let's meet in Marseille from June 7 to 14 to celebrate Slow Fashion Week together and start the summer beautifully!
👉 Relive the best moments of this beautiful week in our recap video available on YouTube:
We can't wait for next year!
In the meantime, come discover the store workshops! But beware, places are limited! 🙂
