The [ KLUE ] brand offers colorful
eco-friendly socks
Year founded: 2019
Design and office location: France 🇫🇷
Raw material sourcing location: France 🇫🇷
Manufacturing and production location: Istanbul, Turkey 🇹🇷
About the brand
Klue is a brand of colorful and eco-friendly socks that gives everyone the opportunity to express themselves simply through inspiring colors.
Founded in 2019 between Paris and Istanbul, Klue was born from a passion for color, design, and craftsmanship. Inspired by architecture, photography, and contemporary culture, the brand creates premium socks and accessories designed to add character to everyday essentials.
Designed to encourage the expression of emotions through color, Klue offers essentials made by responsible and certified partners, environmentally friendly and at fair prices.
The brand's identity is built around three key pillars: color, minimalist design, and responsible choices. Color plays a central role in the design of the collections, with a palette of more than 60 shades, ranging from soft autumnal and pastel tones to bright and vibrant colors. Each shade is carefully selected to create harmonious ranges and add a touch of color to everyday outfits.
The styles are designed with a minimalist and clean aesthetic to showcase the colors. Openwork embroidery, subtle glitter, or timeless wide ribs complete the collections while maintaining this understated and elegant approach.
Klue focuses on essentials to remain sustainable: productions are launched in small quantities to avoid waste, while offering a unisex range designed to suit everyone. An invitation to add color to every wardrobe.
The brand's strengths
#1 Sustainability
Klue is committed to fighting "fast fashion" by limiting its collections to two or three per year. The brand favors essentials designed to be worn every day, thus encouraging a more sustainable and responsible consumption model.
The socks are made from premium and eco-friendly materials: merino wool, organic cotton from the Aegean Sea, and bamboo lyocell fiber. These materials are carefully selected locally, then woven in European partner workshops certified OEKO-TEX, Woolmark, BSCI, and GOTS.
#2 Respect for the environment
Klue continuously seeks to reduce its environmental impact and favors short supply chains. The brand chose 100% European production, with certified and labeled partners, to preserve high-quality craftsmanship while limiting transport distances.
The materials come from local sources and deliveries are carried out by land or sea.
The packaging is made from recyclable and/or already recycled materials. The partner workshops are also certified to guarantee ethical production, respect for working conditions, and employees' rights.
#3 Passion
Klue was born from the desire to fully enjoy everyday life and share positive values, energy, and color. A brand designed to bring a touch of good humor to everyday essentials.
The eco-friendly impact
Since its creation, the brand has pursued a clear goal: to create essential and high-quality collections through an ethical and responsible approach.
The creations are designed according to strong values, while ensuring good working conditions for the people involved in their manufacture. The workers in the partner workshops notably benefit from fair compensation allowing them to live with dignity.
As one of the founders is originally from Istanbul, production is naturally based there. However, the brand wished to go beyond a simple geographical choice by selecting workshops capable of meeting strict requirements in terms of quality, manufacturing, and long-term commitment.
Production now relies on three local workshops, employing an average of around forty employees. All partner workshops are:
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Audited according to the BSCI system, with the highest grade A
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OEKO-TEX® Standard 100 certified
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GOTS (Global Organic Textile Standard) certified
Committed workshops
The BSCI system offers a methodology and social audit allowing the gradual evaluation and improvement of working conditions as well as the quality of supply chains.
The partner workshops thus participate in a social and environmental approach, with attention paid to the respect of employees and the impact of production.
OEKO-TEX® Standard 100 certification
The OEKO-TEX® Standard 100 certification applies to textile products, from the yarn to the finished product. It allows for the control of the possible presence of harmful substances throughout the manufacturing process.
This certification guarantees that the materials used have been tested according to strict criteria and do not contain toxic substances at levels posing a risk to health or the skin.
The controls cover more than 300 substances as well as various parameters, notably pH, stability, and color fastness. The criteria are regularly updated according to scientific advances.
Attentive monitoring of manufacturing
Throughout production, every step is carefully monitored to preserve the know-how of the partner manufacturers and guarantee a demanding level of quality.
Regular visits are carried out in the cutting, sewing, shaping, printing, finishing, and labeling workshops to control product quality and compliance with established standards.
The brand's values
🇪🇺 Made in Europe ↓
The socks are made in workshops in Europe
💎 Limited edition ↓
Small-batch production to avoid any waste, while offering a unisex range that will appeal to everyone.
👐🏽 Social and solidarity impact ↓
The workshops are united by a social commitment, respecting their employees as well as the environment.
⚖️ Fair trade ↓
Every step of manufacturing is based on ethical values, guaranteeing good working conditions and fair compensation for the employees of the partner workshops.
✅ Certified ↓
The products are GOTS (Global Organic Textile Standard) certified.
🏠 Made locally ↓
The materials used are selected locally.
[ Colorful and sustainable. Forever. ]
