[ Raphaël ] KRAMA HERITAGE

Raphaël is the founder of the impact fashion accessories brand
[ KRAMA HERITAGE ]

Year founded: 2021

Design and office location: France 🇫🇷

Raw material sourcing location: Cambodia 🇰🇭, Vietnam 🇻🇳 and Malaysia 🇲🇾

Manufacturing and production location: Cambodia 🇰🇭

Meet the Founder

A journey changed his life when he discovered Cambodia, its people, its history, its culture, but also its wounds. This journey gave birth to a passion and a desire to commit himself to this country and to the project of bringing the Krama to the world, contributing to the country's cultural influence and economic development. Creating a brand dedicated to a cause, driven by ideals and generosity: this is the starting point of this story. Passionate about philosophy, literature, history, and travel, Raphaël is the founder of Krama Heritage.

His vision of entrepreneurship as a creative act in the service of humanity gave birth to the brand. The premises are located in Paris, between Montmartre and Station F - a nod (not intentional) to the combination of tradition and modernity that runs through Krama Heritage. An exciting entrepreneurial adventure, the brand was launched in November 2012 and the development phase began in September 2017. In 2012, Laure introduced Raphaël to Cambodia and told him her story. She was also the first person he noticed wearing a Krama. His classmate Alexandru gave him a major helping hand during the initial launch phase.

About the Brand

Krama Heritage: impact accessories inspired by the traditional Cambodian scarf. A cultural object for meaningful fashion: Krama Heritage reimagines the traditional Cambodian scarf as a modern, universal accessory and uses it to fund a dual social project for its weavers and schoolchildren. With the One Scarf, One Skill project, the brand ethically and fairly supports 447 weavers in Cambodia. Through the One Scarf, One Smile project, we have funded 10,177 school days to date in partnership with the NGO Pour un Sourire d'Enfant.

Eco-Responsible Impact

It all began in Cambodia. As a cultural scarf worn for centuries, the Krama is imbued with the soul of Cambodia, its folds reflecting the values of its country. It is one of the few legacies that still unite Cambodian society, widely worn both in the city and in the countryside. The brand's primary purpose is to contribute to Cambodia's cultural influence by introducing the Krama.

From its inception, Krama Heritage was designed as a purpose-driven brand. Its commitment to Cambodia gave birth to a brand that would embody a major social project for the country. Krama Heritage decided to help at two levels: supporting weavers and artisans working in dignified, ethical, and fair conditions while perpetuating ancestral craftsmanship—this is the One Scarf, One Skill project. It also seemed essential to provide support to the next generations through education, which is why the brand has supported the NGO Pour un Sourire d’Enfant since the beginning: this is the One Scarf, One Smile project.

A brand dedicated to humanity—this is its second purpose. Krama Heritage is ultimately a brand that Raphaël wants to be as generous as it is universal: bringing together a community united by values of sharing, openness, and commitment around a garment that everyone can wear is its third purpose. Raphaël believes in humanistic fashion—that is, fashion that is close to the community it works with.