![Virginie is the founder of the children's brand [ L'ATELIER D'ANAE ]](https://cdn.shopify.com/s/files/1/0310/6586/6284/files/PHOTO_CV_1_480x480.jpg?v=1674553174)
Virginie is the founder of the organic baby pajama brand
[ L'ATELIER D'ANAË ]
Year founded: 2022
Design and office location: France 🇫🇷
Raw material sourcing locations: China 🇨🇳, India 🇮🇳
Manufacturing and production location: Porto, Portugal 🇵🇹
Meet the founder
Virginie, 34, is the founder of L'atelier d'Anaë. A marketing master's graduate, she worked in the same sector for several years. Concerned by climate change and environmental issues, she decided to change her life by creating a company with the goal of changing consumption habits. How? By making organic consumption and responsible consumption more accessible.
For this reason, she founded "L'atelier d'Anaë" in 2022, an organic and eco-responsible pajama brand. A completely crazy auntie, she takes inspiration from her nephews and nieces when creating her brand. Passionate about entrepreneurship, creative, empathetic, and determined, Virginie is determined to convince people to take action!
About the brand
L'atelier d'Anaë is a responsible organic baby pajama brand. The pajamas are made in a small workshop in northern Portugal by experienced seamstresses in a caring approach. They are 100% certified organic cotton, and super soft.
Their special features? All the pajamas feature a double zip system to make dressing and changing baby easier. And that's not all, the socks are rollable, which allows you to keep the pajamas for longer, makes learning to walk easier, and covers/uncovers baby's little feet depending on the temperature.
The brand offers a colorful unisex style. All the designs are imagined and drawn by a textile illustrator, and are therefore unique. There are 6 sizes (3/6/9/12/18 and 24 months).
L'atelier d'Anaë also sells washable wipes made from the fabric scraps of the pajamas. They are made in France, manufactured in an ESAT in the 92 department.
The eco-responsible impact
L'atelier d'Anaë wishes to offer products that are good for babies and the planet.
The choice of the design workshop is a fundamental point of the brand. Virginie selected a Portuguese workshop that respects workers' rights. The artisans work with passion and love, in decent conditions and are paid their fair value.
The brand also works with an ESAT for the making of the washable wipes to socially and professionally integrate people with mental difficulties.
The packaging consists of 100% recyclable and 70% recycled plastic envelopes, made in northern France and consuming little CO2 unlike cardboard boxes. L'atelier d'Anaë reuses the fabric scraps from the pajamas to make the wipes to encourage individuals to reduce, or even stop, buying disposable cotton.
It also promotes slow fashion by offering small collections, in limited quantities and unisex models to avoid double production. All the pajamas feature rollable socks to keep them for longer, and thus reduce textile consumption.
The big plus
The cotton is GOTS certified, guaranteeing that it is organic and produced according to strict environmental and social criteria.
The brand's values
No animal substances or materials in the products
The workshop works with experienced seamstresses specializing in children's clothing.
All products are made by experienced seamstresses with their little hands and a sewing machine.
Products made in a small workshop located in northern Portugal.
L'atelier d'Anaë offers small collections, that is to say few models, in limited quantities and unisex to avoid overproduction, overstock, and endless sales! It produces collections based on their success and demand.
All pajamas are made of GOTS certified organic cotton.
The brand selected a workshop working with experienced seamstresses in decent conditions and paid their fair value. It also chose to work in collaboration with an ESAT for the making of the washable wipes to offer people with mental difficulties the possibility of being socially and professionally integrated.
[ Organic and eco-responsible baby pajamas with zippers ]
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